EthicalVoices

Category: Enhancing the Profession

Total 20 Posts

Respond, Don’t React to Unethical Behavior – Kami Huyse

Kami Huyse, the CEO of Zoetica, a social media agency, who for me was first and best known as @kamichat discusses a number of important ethics issues including:

1) Why you need to respond and not react to unethical behavior
2) What one question should you ask friends facing difficult situations?

3) Why ethical PR people act like ombudsmen

4) What is the best thing PR pros can do in difficult situations?

Licensing and Ethics in Puerto Rico Public Relations – Karen Garnik

Karen Garnik, the president of Global Vision Marketing and Communications and the president of Asociación de Relacionistas Profesionales de Puerto Rico and a licensed public relations practitioner, discusses a number of important ethics issues including:

1) How apathy is threatening ethical behavior

2) Porque ser Relacionista es cosa seria – Why being a PR pro is a serious thing

3) Licensing and ethics in Puerto Rico

4) How Puerto Rico’s Licensing compares to the APR

What do you do when your work does not align with your personal values?: Mark Mohammadpour

Welcome to Ethical Voices in 2021. A New year, but the same great content. Since one of the most common New Year’s resolutions is to lose weight and improve wellness, I could think of no better guest to kick off the year than  Mark Mohammadpour, the founder of the Chasing the Sun Health Coaching for communicators and marketers. I’ve enjoyed reading his insights in the Public Relations Society of America’s Strategies & Tactics, and that’s what caused me to reach out to invite him to be a guest.

Mark discusses a number of important issues, including:

1) What do you do when your work does not align with your personal values?

2) How PR executives can convince brands to take a stand

3) What are agencies missing when it comes to recruiting and retaining talent?

4) Why you need a personal wellness crisis plan

Your Company is Accused of Making People Sick. Now What? – Ken Hunter

Ken Hunter, the President and Chief Strategist at The PowerStation and a part-time lecturer at Rutgers University. He discusses a number of important issues, including

1) What to do ethically when your company is accused of making people sick

2) How to make ethical issues seem less like personal attacks

3) What to do when your boss makes unethical promises

4) Dealing with media bias

Identifying an Ethics Problem is not Enough – Neil Foote

Neil Foote, the CEO of Foote Communications, and the President of the National Black Public Relations Society, discusses a number of important ethics issues, including:

1) Why identifying an ethics problem is not enough

2) The power of truth, without embellishment, to drive ethical action

3) How to fight misinformation and disinformation

4) Why celebrating success is not enough to drive diversity

What do ethical PR professionals do when they are faced with conflicting loyalties? Todd Van Hoosear

Todd Van Hoosear, the Chief Engagement Officer for Business Breakthrough Network and a visiting instructor at Boston University, discusses a number of important ethics topics, including:

1) What do ethical PR professionals do when they are faced with conflicting loyalties?

2) The ethics challenges of a post-truth era

3) The need for action to change the perception of PR

What do you do when you are asked to stonewall on a public health issue? – Sam Villegas, APR

Sam Villegas, APR, a Senior Consultant with Raftelis shares insight on:

1) What do you do when you are asked to stonewall on a public health issue?

2) When should you act as a whistle blower?

3) How do you effectively respond to disinformation and fear-based attacks?

The ethical trap of enabling toxic, abusive high-performers: Lisa Gralnek

Lisa Gralnek, the Principal and Founder of LVG & Co., has some great insight to share, including:

1) The ethical trap of enabling toxic, abusive high-performers
2) How can companies best live their values?
3) Why you shouldn’t always fall on your sword
4) The perils of “me before we”