Ellen Crane, APR, Fellow PRSA. founder of Women Elevated, addresses a number of important ethics issues including:
1) What to do when your ethical values diverge from your employer’s values?
2) How can old school strategies counter disinformation
Ellen Crane, APR, Fellow PRSA. founder of Women Elevated, addresses a number of important ethics issues including:
1) What to do when your ethical values diverge from your employer’s values?
2) How can old school strategies counter disinformation
Aaron Kwittken, the founder and chairman of KWT Global and the founder of PRophet, discusses:
1) An issue he still regrets not speaking up on 30 years ago
2) Ethical issues in merging the science and art of public relations
3) How augmented intelligence can help enhance our profession
4) How do we create belonging in a hybrid environment?
Laura Tomasetti, the founder and CEO of 360PR+. Laura discusses a number of important ethics issues, including:
1) Why you always have a choice
2) How to make sure everyone understands your mission and values
3) The need for the industry to hold itself accountable
Melissa Vela-Williamson, APR, an award-winning public relations expert, national columnist and host of the great Smart Talk Series podcast discusses:
1) What to do when you are pressured to inflate numbers?
2) What to do when you are faced with nearness and drinking bias
3) The ethics issues of multicultural appropriation
Emmanuel Tchividjian, the principal of the Markus Gabriel Group, and one of the top thought leaders on ethics and communication in the world, discusses:
1) Where your duty lies when you are asked to reveal confidential information
2) The importance of civility and civil discourse
3) How the absence of truth leads to the absence of trust
4) The guiding light of hope
Joining me on this week’s episode is Jen Cho, the founder of Pivot and Swerve. She discusses a number of important ethics issues, including:
1) Where should businesses start first in diversity initiatives?
2) How to most effectively deal with microaggressions?
3) Ethical issues with Battle Rap – what to do when your ethics and the industry’s standards diverge?
4) How far back should we go with regards to cancel culture?
5) The rise of Asian American hate crimes
Cedric F. Brown, APR, an independent consultant who uses digital strategy to produce equitable outcomes, discusses:
1) What to do when you see racist behavior at work
2) Why hiring diverse junior talent isn’t enough
3) Why we can’t just look forward
Perry Headrick, the founder of Crackle PR, discusses a number of important ethical issues including:
1)What should you do when you don’t believe in your client?
2) Why we need to fight sensationalism
3) The need for greater diversity in public relations
Neil Foote, the CEO of Foote Communications, and the President of the National Black Public Relations Society, discusses a number of important ethics issues, including:
1) Why identifying an ethics problem is not enough
2) The power of truth, without embellishment, to drive ethical action
3) How to fight misinformation and disinformation
4) Why celebrating success is not enough to drive diversity
Dianne Danowski Smith, the president and founder of Publix Northwest, covers a broad spectrum of ethical issues, including:
1) Unexpected ethical lessons from Tonya Harding
2) What to do when ethics and legal opinion lead to different conclusions
3) What to do when employees don’t want to represent a specific client
4) How to handle the ethical challenge of reporters with agendas