EthicalVoices

Category: Expertise

Total 15 Posts

One key PR ethics lesson from the Pulse nightclub shooting – Ann Marie Varga

Ann Marie Varga, the internal communication manager for AdventHealth discusses a number of important ethics issues including:

1) One key PR ethics lesson from the Pulse nightclub shooting

2) How to protect your (and your team’s) mental health in crisis situations

3) Ethical issues in internal communications

How to Conduct PR Research Ethically – Marcia DiStaso

Marcia DiStaso, Associate Dean for Research in the College of Journalism and Communications and Professor of Public Relations at the University of Florida. discusses a number of important ethics issues, including:
1) How do we ethically ask questions in research?

2) What to absolutely never, ever do when conducting research for a PR campaign

3) Ethical challenges with AI in PR

What should you do when you think you received an unlawful order? Dave Honchul

Dave Honchul, APR Fellow, PRSA is a public affairs specialist at the US Department of the Treasury and a docent at the National Museum of the US Air Force. He discusses a number of important ethics issues, including:

1) What to do when you think you received an unlawful order

2) One key thing many PR pros are forgetting to do

3) How far do you need to dig before deciding something is true

What to do when PR Pros accidentally spread misinformation – Kelsey Bohl

Kelsey Bohl, the Senior Manager of Corporate Communications Press Office at Walmart, discusses a number of important ethics issues, including:

1) Why corporations need to be careful they aren’t the ones spreading misinformation

2) Ethics of data analysis

3) Why PR pros need to change their definition of media

Ethical Voices is #1

Thank you! Ethical Voices: Practicing Public Relations with Integrity book launched a month early. And it quickly became the #1 and #5 new public relations book (print and kindle) on Amazon.

The ethical challenges of weaponized communication – Elizabeth Edwards

Elizabeth Edwards, the founder of Volume PR and the Engagement Science Lab, discusses a number of important issues, including:

1) The ethical challenges of weaponized communication

2) Avoiding thought-terminating cliches

3) What is the one tool or word, PR pros should retire

4) Why we need to think of meaning, not just tactics

What to do when the story you are told just doesn’t add up – Andrew Healy

Andrew Healy, co-founder of Water & Wall, an award-winning marketing and communications agency, discusses a number of important ethics issues, including:

1) What to do when the story you are told just doesn’t add up

2) How to deal with content exhaustion

3) Misperceptions around financial services and ethics