Ethical Voices

Category: agency

Total 37 Posts

When and where do you draw the ethical line? – Helio Fred Garcia

Helio Fred Garcia, President of Logos Consulting Group discusses a number of important ethics issues including:

1) When and where do you draw the ethical line?
2) How structures and clear protocols make courage less necessary in ethical dilemmas
3) What can we learn from Bernays’ definition of public relations?
4) What are some positive ethics lessons from Goldman Sachs
5) Three key elements in determining the “right” thing to do

Identifying an Ethics Problem is not Enough – Neil Foote

Neil Foote, the CEO of Foote Communications, and the President of the National Black Public Relations Society, discusses a number of important ethics issues, including:

1) Why identifying an ethics problem is not enough

2) The power of truth, without embellishment, to drive ethical action

3) How to fight misinformation and disinformation

4) Why celebrating success is not enough to drive diversity

Unexpected ethics lessons from Tonya Harding – Dianne Danowski Smith

Dianne Danowski Smith, the president and founder of Publix Northwest, covers a broad spectrum of ethical issues, including:

1) Unexpected ethical lessons from Tonya Harding

2) What to do when ethics and legal opinion lead to different conclusions

3) What to do when employees don’t want to represent a specific client

4) How to handle the ethical challenge of reporters with agendas

One ethics question every agency owner needs to ask before taking on a new client – Dan Tisch

Dan Tisch, the CEO of Argyle, one of Canada’s largest and best agencies, discusses:

1) What to do when you can’t convince others to do the ethically right thing

2)Why reputation matters more than image

3) One ethics question every agency owner needs to ask before taking on a new client

4) How communication professionals must prepare as the risk of deception increases daily

If It’s Not Painful at Times to Stand by Your Core Values, You’re Doing it Wrong – Tara McDonagh

Tara McDonagh, the president of Tara McDonagh Communications caught my attention with a LinkedIn post in June, where she stated if it’s not painful at times to stand by your core values, you’re doing it wrong.

During our discussion, Tara highlighted:

1) How do you stay true to your values and not simply chase the money?
2) Why you need to focus on character, not reputation
3) Why you can’t rely on others’ moral compasses

What to do when you are asked to make your company seem more diverse than it is – JP Canton

This week on EthicalVoices, JP Canton, the head of communications and public relations in North America for Polestar discusses ethical issues including:

1) What to do when your boss asks you to make the company seem more diverse than it is
2) Common failings with corporate responses to Black Lives Matter
3) The unethical actions more companies are asking agencies to do and why it is wrong

Keeping Your Values When Others Compromise Theirs: John Walker

John Walker, the founder and managing partner of Chirp PR, discusses a number of important topics, including:

1) Keeping your values when others compromise theirs (a.k.a. How to survive a dot-com boom)

2) How to build trust in a time of uncertainty

3) The ethical pitfalls of “guaranteed” media coverage that isn’t earned