This Week in PR Ethics (8/13/20): NRA, McDonald’s, and Ethics Lessons from the First Female CCO

This week is chock full of high-profile ethics issues. I can’t wait until I start teaching my PR Ethics course again at Boston University in less than a month as we will have great discussions on these and other issues.  Some highlights (or lowlights) include the ethical use of money, bad behavior and inspiration from Marilyn Laurie, the first female CCO.

This Week in PR Ethics (8/6/20) – Virtual People, Pay-for-Play in Sports Reporting and the Metaverse

This week I came across three different but interesting stories looking at ethical issues around virtual people. Authenticity was a theme that wove through most of the articles as well. Plus, we get to look at payola in sports media and a really fascinating article on the communication metaverse which introduced a few new areas of concern to me, including brain computer interface data.

One ethics question every agency owner needs to ask before taking on a new client – Dan Tisch

Dan Tisch, the CEO of Argyle, one of Canada’s largest and best agencies, discusses:

1) What to do when you can’t convince others to do the ethically right thing

2)Why reputation matters more than image

3) One ethics question every agency owner needs to ask before taking on a new client

4) How communication professionals must prepare as the risk of deception increases daily

If It’s Not Painful at Times to Stand by Your Core Values, You’re Doing it Wrong – Tara McDonagh

Tara McDonagh, the president of Tara McDonagh Communications caught my attention with a LinkedIn post in June, where she stated if it’s not painful at times to stand by your core values, you’re doing it wrong.

During our discussion, Tara highlighted:

1) How do you stay true to your values and not simply chase the money?
2) Why you need to focus on character, not reputation
3) Why you can’t rely on others’ moral compasses

This Week in PR Ethics (7/23/20) – Ethical Measurement and Conflicts of Interest

Conflicts of interest, particularly around communication from the government, seemed to be the most popular communication ethics issue of the past week. Add into that an update to the Barcelona Measurement Principles including measurement integrity and there are a number topics ripe for discussion. Ethical Measurement – The Barcelona Principles 3.0 came out on July…

What to do when you are asked to make your company seem more diverse than it is – JP Canton

This week on EthicalVoices, JP Canton, the head of communications and public relations in North America for Polestar discusses ethical issues including:

1) What to do when your boss asks you to make the company seem more diverse than it is
2) Common failings with corporate responses to Black Lives Matter
3) The unethical actions more companies are asking agencies to do and why it is wrong

Do organizations that make mistakes on race and systemic injustice deserve help? – Kelley Chunn

Kelley Chunn, the principal of Kelley Chunn and Associates, discusses a number of important ethics issues, including:

1) What to do when your employer and you have diametrically different ideas?
2) Do organizations that make mistakes on race and systemic injustice deserve help?
3) Advice for making substantive diversity strides