One ethics question every agency owner needs to ask before taking on a new client – Dan Tisch

Dan Tisch, the CEO of Argyle, one of Canada’s largest and best agencies, discusses:

1) What to do when you can’t convince others to do the ethically right thing

2)Why reputation matters more than image

3) One ethics question every agency owner needs to ask before taking on a new client

4) How communication professionals must prepare as the risk of deception increases daily

If It’s Not Painful at Times to Stand by Your Core Values, You’re Doing it Wrong – Tara McDonagh

Tara McDonagh, the president of Tara McDonagh Communications caught my attention with a LinkedIn post in June, where she stated if it’s not painful at times to stand by your core values, you’re doing it wrong.

During our discussion, Tara highlighted:

1) How do you stay true to your values and not simply chase the money?
2) Why you need to focus on character, not reputation
3) Why you can’t rely on others’ moral compasses

What to do when you are asked to make your company seem more diverse than it is – JP Canton

This week on EthicalVoices, JP Canton, the head of communications and public relations in North America for Polestar discusses ethical issues including:

1) What to do when your boss asks you to make the company seem more diverse than it is
2) Common failings with corporate responses to Black Lives Matter
3) The unethical actions more companies are asking agencies to do and why it is wrong

Do organizations that make mistakes on race and systemic injustice deserve help? – Kelley Chunn

Kelley Chunn, the principal of Kelley Chunn and Associates, discusses a number of important ethics issues, including:

1) What to do when your employer and you have diametrically different ideas?
2) Do organizations that make mistakes on race and systemic injustice deserve help?
3) Advice for making substantive diversity strides

Healing the Fracturing of Humanity By Moving From Impact to Consequence: Jim Olson

Jim Olson, the former global corporate communications lead for Starbucks and US Airways and CCO at African Leadership University, graciously shared his insight and observations on a number of topics including:

1) How did Starbucks find a new, ethical option about how to deal with the presence of guns in their stores?
2) How we can help heal the fracturing of humanity by moving from impact to consequence?
3) The ethical imperative of purpose

How thinking like a global citizen can improve your ethical decision-making: An interview with Sony’s Cheryl Goodman

Cheryl Goodman, the head of Corporate Communication for Sony Electronics North America discusses:

1) The key communication ethics challenges for today and tomorrow

2) How to fight back against the trend toward unethical vaporware

3) What we can do to move diversity, equity and inclusion from talk to action

4) How thinking like a global citizen can improve your ethical decision-making

Global Ethics and Technology Issues – How Public Relations Can Move A Company From Where It is to Where it Wants to Be: Torod Neptune

Torod Neptune, the chief communications officer at Lenovo discusses a number of key global and technology ethics issues including:
• How to move companies from the organization they are today to the one they want to be
• Living brand values globally and locally
• Why addressing ethics issues with technology requires businesses to think at the top of the stream

Ethics, Sexism, Racism and Research: Angela Sinickas

Angela Sinickas the CEO of Sinickas Communications, discusses a number of key issues, including:
• What to do ethically when you realize you work at a company rife with sexism and racism
• Ethical missteps in the PR proposal process
• How ethics mistakes can haunt you for years (and how to overcome them)
• How to ethically deal with people with an agenda

Ethics, Communications and Technology – Avoiding Techlash: Brandi Boatner

Brandi Boatner, the Social and Influencer Communications Lead global markets for IBM addresses a number of communications ethics issues including:
• How can public relations professionals prepare for techlash?
• What questions should PR pros ask to help avoid unconscious bias in campaigns and AI?
• How can social pros best run an ethical influencer campaign?
• Generational challenges with fake news