EthicalVoices

Category: crisis

Total 16 Posts

Respond, Don’t React to Unethical Behavior – Kami Huyse

Kami Huyse, the CEO of Zoetica, a social media agency, who for me was first and best known as @kamichat discusses a number of important ethics issues including:

1) Why you need to respond and not react to unethical behavior
2) What one question should you ask friends facing difficult situations?

3) Why ethical PR people act like ombudsmen

4) What is the best thing PR pros can do in difficult situations?

Don’t Confuse Doing the Right Thing with Being Seen Doing the Right Thing – Jim Hoggan

Jim Hoggan, a bestselling author, president of Hoggan & Associates, and founder of DeSmog discusses a number of key topics including:

1) Don’t confuse doing the right thing with being seen doing the right thing

2) Why even if you are right, you can be in the wrong

3) The ethical dangers of tribalism

4) The heart vs. the mind

Your Company is Accused of Making People Sick. Now What? – Ken Hunter

Ken Hunter, the President and Chief Strategist at The PowerStation and a part-time lecturer at Rutgers University. He discusses a number of important issues, including

1) What to do ethically when your company is accused of making people sick

2) How to make ethical issues seem less like personal attacks

3) What to do when your boss makes unethical promises

4) Dealing with media bias

The Rising Threat of Disinformation for Hire: Special Interview with Buzzfeed News’ Craig Silverman

Joining me on this week’s episode is Craig Silverman, a reporter at Buzzfeed, who along with two of his colleagues in January wrote one of the most chilling articles I have read in a while, “Disinformation for Hire: How a New Breed of PR Firms is Selling Lies Online”. I wanted to have him as a guest to discuss the article and its implications for communication professionals and society.

This Week in PR Ethics: 1/23/2020: Corporate Ethics Gap, Disinformation and Cheating is Not Condoned

Today starts a new chapter in EthicalVoices. Every Thursday I will share ethical issues of the week. The objective is to highlight key issues for educators to use in their classrooms and professionals to use in their organizations.

This week we look at the corporate ethics gap, disinformation and how cheating is not condoned.

Ethical Challenges with the Growing Cancel Culture – Paul Omodt

Paul Omodt, the principal of Omodt and Associates and crisis expert discusses a number of key ethics issues, including:

1) Why speed is not always your ally
2) Ethical challenges with the growing “cancel culture”
3) How to seek forgiveness for an ethical lapse
4) How one man gained forgiveness after saying the N word and losing his job

Being an Effective Counselor During Difficult and Heart-Wrenching Ethical Situations – Michelle Egan

Michelle Egan, the chief communications officer of the Alyeska Pipeline Service Company discusses a number of key ethical issues including:
• Who owns the work you create at a company? And what do you do when a former co-worker asks for it?
• What to do when your company’s equipment causes the death a Middle schooler?
• Fighting the attack on the free flow of information
• How do you balance privacy with transparency?

The Most Ethical PR Professionals Don’t Just Fight Fires, They Prevent Them – Melanie Ensign

Melanie Ensign the head of security, privacy, and engineering communications for Uber discusses:

1) Why the best PR pros focus on stopping fires before they begin, rather than responding to a crisis
2) The ethical and cognitive challenges of marketing with FUD (fear, uncertainty and doubt)
3) Why SCUBA diving is a great guide for change management
4) Common ethical mistakes with measurement – and why we need to stop confusing coverage with action