Joining me on this week’s episode of Ethical Voices is Mike Farber, the co-founder of GreenStory. He discusses a number of important ethics issues, including:
1) Why the most important ethics decision happens before you hire a person or client
2) Why “It’s legal” is one of the most dangerous phrases in communications
3) Why comms leaders must reclaim the truth
This week on Ethical Voices, Carolyn Smith Casertano, MA, APR, Fellow PRSA, professor of practice in the Department of Communication at the University of Arizona, discusses a number of important ethics issues including;
1) How to effectively address management decisions that conflict with your values
2) What to do when a client tries to hire your staff
Captain Barbara Bell, U.S. Navy (ret). Captain Bell was one of Annapolis’s first female graduates and has a distinguished career as an aviator and naval flight test officer. Today, she teaches at the US Naval Academy and may discuss ethics even more than I do.
In this interview she discusses a number of important ethics issues, including:
1) The importance of the really small things
2) The ethics framework being taught to future Navy officers – and how everyone can apply it
3) How to understand and avoid biases
4) Never forget you are a role model
This week on Ethical Voices, Missy Hurley, the co-founder and CEO of B2 Communications, discusses a number of important ethics issues:
1) What to do when advocacy groups change your words to spread misinformation
2) How to deal with biased reporters
3) When ethically to disclose you used AI
Ed Harrison, the managing director of Inkhouse in Boston discusses several ethics issues including:
1) Ethical failures with data
2) Why we need to tell the hard truths
3) The important difference between being nice and being kind
4) An interactive discussion on AI tools and training
Linda Welter, the CEO of Caliber Group, a brand marketing, public relations, and digital firm discusses a number of important ethics topics, including:
1) Where do you draw the competitive line?
2) What is our first responsibility in ethical situations?
3) Ethics issues with influencers
Elizabeth Edwards, the founder of Volume PR and the Engagement Science Lab, discusses a number of important issues, including:
1) The ethical challenges of weaponized communication
2) Avoiding thought-terminating cliches
3) What is the one tool or word, PR pros should retire
4) Why we need to think of meaning, not just tactics
This week on Ethical Voices, Ken Kerrigan, a Vice President at Infinite Global, discusses a number of important ethics issues, including:
1) Too many beers – Ethics and client conflicts
2) Can corporations really be ethical media enterprises?
3) The death of truth and the need for regulation
Laura Tomasetti, the founder and CEO of 360PR+. Laura discusses a number of important ethics issues, including:
1) Why you always have a choice
2) How to make sure everyone understands your mission and values
3) The need for the industry to hold itself accountable
Troy Brown, the President of one50one, discusses a number of key ethics issues, including:
1) How to respond when people try to marginalize you
2) The unethical myth of we can’t find diverse candidates
3) Ethical issues with influencer marketing
4) Ethics of Blockchain and Digital IP