EthicalVoices

Ethical Issues in Merging the Science and Art of Public Relations: Aaron Kwittken

Aaron Kwittken, the founder and chairman of KWT Global and the founder of PRophet, discusses:

1) An issue he still regrets not speaking up on 30 years ago

2) Ethical issues in merging the science and art of public relations

3) How augmented intelligence can help enhance our profession

4) How do we create belonging in a hybrid environment?

What Ethics Lessons Can We Learn from Ted Lasso? Dan Farkas

Dan Farkas, a lecturer of strategic communication at the Ohio State University, discusses a number of important ethics issues, including:

1) Why we need to think slow cooker rather than Instant Pot when it comes to PR measurement

2) How can you ethically blend empathy and accountability?

3) What is the most engaging PRSA ethics case study?

4) What ethics lessons can we learn from Ted Lasso?

This Week in PR Ethics (3/3/22): Ukraine. PR Associations Take a Stand

The Russian invasion of Ukraine resonated throughout the world and this includes business, public relations and communication. Businesses and organizations are willingly going beyond focusing on shareholder or stakeholder value, and doing the morally right thing – even if it hurts in the short term. The Global PR Trade Associations

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